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Coupons Vouchers Deals Cashback - How big is it?

Ever wondered about these keywords? I thought they were silly. But I have seen these keywords coming up regularly in yahoo visualise and real-time keywords high in the list. That means fellow netizens are using these keywords a lot. Well, the sites delivering them are limited in quality. Only a handful few are genuine and are regularly updated. Some of them which I know off are HotUKdeals (UK)->  http://www.hotukdeals.com/ Fatwallet (US) ->  http://www.fatwallet.com/ Quidco (UK) ->  http://www.quidco.com/ Groupon (International) ->  http://www.groupon.com  , co.uk   I felt some of the big players like Groupon are hyped than the others. If you are really going behind deals and cash saving you need to visit the above sites with cashback facilities.